Up and coming rapper Bobby Ray Simmons aka B.o.B. has entered the real world of competition. Having only previously released mix tapes and EPs, it seems as though he is aiming for perfection on his debut release, The Adventures of Bobby Ray. Looking to make a mark in such a tough genre is highlighted in the album's first track "Don't Let Me Fall." Showing off his surreal nature he sings, "Cause there ain't no parachute that they could make for this/cause I put my pain, my heart, my soul, my faith in this." The first single, "Nothin' On You," has a pop mentality destined to make it a radio hit.
The two-part track "Airplanes," which features both Hayley Williams of Paramore and Eminem, shows B.o.B. strive to have a more diverse sound than most rap artists today. Both parts are great additions to B.o.B.'s already talented arsenal as he features artists such as Rivers Cuomo of Weezer, Lupe Fiasco and T.I.—all of whom showcase a myriad of styles. Having such a diverse group of artists featured in his tracks is just a precursor to his sound's potential evolution.
Lyrically, B.o.B. keeps listeners on their feet with his clever words and constant usage of metaphors in his own storytelling. He shows that there is a lot more to him then what appears on the surface as well as the perseverance he has overcome in his journey to recognition. Rhythmically, B.o.B. shows his great skill in being able to change up his flow to create upbeat tracks as well as some slower songs, all while keeping his lyrical creativeness intact.

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